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On View


Public to Private: Photography in Korean Art since 1989

04.May.2016 - 24.Jul.2016

  • Public to Private: Photography in Korean Art since 1989
  • In the Beginning 10-1
  • Lost Landscape
  • Itaewon Story:  Twist Kim, Actor, Singer
  • Conflict and Reaction
  • 코火카炎콜甁라
  • Untitled #1_from the series Flowers
  • National Song Contest
  • Wonderland: Snow White
  • metamorphosis
  • Untitled
  • Koo Bohnchang, Vogue December 2002
  • KIM Kyung soo, Vogue 2004
  • CHO Sun hee, W June 2010
  • CHOI Yong bin, Bazaar February 2016

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Public to Private: Photography in Korean Art since 1989

In the Beginning 10-1

Lost Landscape

Itaewon Story:  Twist Kim, Actor, Singer

Conflict and Reaction


Untitled #1_from the series Flowers

National Song Contest

Wonderland: Snow White



Koo Bohnchang, Vogue December 2002

KIM Kyung soo, Vogue 2004

CHO Sun hee, W June 2010

CHOI Yong bin, Bazaar February 2016

  • Period 04.May.2016 - 24.Jul.2016
  • Venue Gallery 1,2,3,4
  • Artists JOO Myung duck, KOO Bohn chang, BAE Bien u, KIM Dae soo, KIM Jang sup, MIN Byung hun etc.
  • Organ
    ized by / Suppo
    rted by
    MMCA/ Makers with Kakao, LG Electronics
  • Admission       4,000won(Tickets for all exhibition at MMCA Seoul)

  • Exhibition

Public to Private: Photography in Korean Art since 1989 explores and illuminates how photography has been developing as a unique and mature visual language and form in itself whilst interacting with other forms of contemporary visual languages in last three decades of contemporary Korean art.

The first major photography exhibition in Korea is said to been held in 1957. Entitled The Family of Man, it was a traveling exhibition organized by MoMA, New York. Focusing on the nature and harmony of Man after the World War I & II, it had a huge impact on development of Korean photography. Since the exhibition, the Korean photography scene had been dominated by documentary and journalistic photography, rooted in realism. This exhibition directs attention to the development of the medium of photography in the history of Korean art: from realism-based public images in its beginning to the conceptual expression and aesthetic language of individual photographers in the second half of the 1980s and onwards.

There were many world-shaking events in 1989 that were of great significance to globalization, such as Tiananmen Square protest in China (June), the fall of the Berlin Wall in Germany (November), and Perestroika in the Soviet Union (August 1990) the end of the Cold War transformed the values of international society. Korean society responded to the rapidity of globalization through the hosting of the 1988 Olympics and the 1989 liberalization of overseas travel, and the views and attitudes of photographers underwent a tremendous change.

Public to Private reveals how those photographers and contemporary artists have appropriated, used, and reformatted into their own visual languages the medium of photography in the global contemporary art scene. At a point when the current generation witnessed the changes due to digital revolution in the past thirty years and is facing the new possibility of photography, this show commits itself to reading into the context in which a photographer is an artist.

Ji Yoon LEE
Managing Director, MMCA Seoul

CHAPTER 1. Experiment starts
1989 is the year when the liberalization of overseas travel came upon after the hosting of the 1988 Summer Olympics in Seoul and those Korean artists who had studied in Germany or France returned to Korea to be active in the Korean art scene. A new horizon of Korean photography was opened by two photography exhibitions: The New Wave of the Photography(1988) organized by KOO Bohn chang who returned from Hamburg, Germany; Horizon of Korean Photography (1991, 1992 and 1994) presented the audience works of different characteristics and attitudes by photographers such as KIM Jang sup and KIM Seung gon.
On display in Chapter 1 are works in which subjects function as cardinal concepts: Lost Landscape by JOO Myung duck whose work is characterized by photographic pictorial monochrome, BAE Bien-U's SONAMU (pine tree) series and ORUM (rise) series whose production started in 1983, and MIN Byung hun's Trivial Landscape, which was first shown in 1987. Also shown here are works exemplifying the passage of “making photography” exploring a variety of ways of using the medium of photography and the ones inquiring into the abstract and critical perspectives going beyond the apparent images of photographs.

CHAPTER 2. Conceptual Launch
The experiment on the medium of photography was already carried out by some conceptual artists of the 1980s. Among the paradigmatic examples are works by SUNG Wan kyung and KIM Yong ik through the formation of “HyunsilgwaBaleon” (reality and utterance) in 1980, and the Dadaistic and satirical photo collages by practitioners of Korean “Minjung Misul” (People's Art). It was SUNG Neung kyung who first used the medium of photography in the context of aforementioned concept photography. Here is shown SUNG Neung kyung's early work, Half of Mr. S's Life(1977). The chapter includes the never before seen enlarged version of Drawing on Earth by LEE Seung taek who is considered as one of the first generation of conceptual artists. In 1989 and onwards this conceptual approach was taken by those artists with social-conscious and critical attitudes who were working around a magazine, FORUM A. They opened a new horizon of conceptual art by producing a variety of performances, archives, and research projects from a novel documentary perspective imbued with a stronger criticism than before: NOH Suntag's inquiry into the Arirang Mass Games in North Korea; flyingCity investigated many different social issues associated with the redevelopment of Cheonggyecheon; KANG Yong suk's Dongducheon series that brings to light the present of the U. S. presence in South Korea.

CHAPTER 3. Performance and site specificity in contemporary art
Exhibitions in the global context flourished even more in 2000 and onward. The main tendencies of the international art scene were introduced through a myriad of biennales and art fairs, and on-site production and installation attained more weight. The medium of photography was already in use in documenting happenings and performances in the 1970s and 1980s in the West, and this use of photography began to be detected also in works by Korean artists. Such performances were introduced in a wide range from “staging” photographic works whose focus was placed in the creation of dramatic mise-en-scène images to works in which abstract notions were expressed via the medium of “photography” on the basis of the historical approach to personal or social memories. The medium was used to record those works whose presence was temporary or forbade one's physical access to them. These diverse photographic expressions heralded a new beginning for photography and contemporary art.

CHAPTER 4. Exterior & Interior landscape
As the digital revolution has brought the everyday use of photographic technology and photography has solidified its status as a medium of contemporary art, artists have been conducting various experiments and medium-related studies on images made of photographic entities. Reality-induced images started to be used to create non-realistic, fully private “symbols” so as to construct new narratives. Exterior & Interior landscape aims to give an account of the transformation of image being attempted by the artists who are working with the medium of photography in the present-day contemporary art scene. It reveals how constructed realistic images are subverted to be extended into images that are anti-aesthetic and surreal.

BACK Seung woo  BAE Bien-U  BAE Chan hyo  BAE Joon sung  BANG Byoung sang   BYUN Soon choel   CHOI Jae eun   Kyungwoo CHUN   CHUNG Dong Suk   CHUNG Hee seung   FlyingCity   HAN Sung pil     HWANG Kyu tae JOO Myung duck   JOSEUB   JUNG Yeon doo  KANG Hong goo KANG Yong suk   KDK   Atta KIM   KIM Dae soo   KIM In sook   KIM Jang sup KIM Ok sun   KIM Sang gil   Kimsooja   KIM Soo kang   KIM Yong ik   KOH Myung keun   KOH Seung Wook  KOO Bohn chang   KOO Sung soo   LEE Jung jin LEE Myong ho   LEE Seung taek LEE Yoon jin  MIN Byung hun   Nikkie S. Lee   NOH Sun tag   OH Hein kuhn   OH In hwan PARK Bul dong   PARK Hyung geun PARK Young sook   SHIN Hak chul SONG Young sook   SUNG Neung kyung   SUNG Wan kyung   WON Sung won Haegue Yang   YI Gap chul   YI Kyu chul   YUM Jung ho  

Special Exhibition: Beyond Fashion
Fashion photographs owe their birth to the creative collaboration among stylists, hair and makeup artists, and set designers as well as photographers, and fashion photography serves as a barometer for ‘fashion’ and ‘style’ and is always willing to transform itself for the sake of ‘newness’. Beyond Fashion casts light on the current state and identity of Korean fashion photography. Korean fashion photography saw its growth in the 1970s and 1980s with the flourishing of women's magazines of the time and confronted a rapid change in the early and mid 1990s with the advent of worldwide licensing fashion magazines. With the incoming of such worldwide fashion magazines as Elle, Marie Claire, Vogue, Bazaar, and W Korea was deluged with overseas fashion brands, which led to the simultaneous sharing of global fashion and style by people in all areas, not limited to particular cities or local regions. Free-lancer photographers since mid 1990s broadened the period of fashion photography. For the period from the mid 1990s to the present, works by key fashion photographers are featured under the four different subthemes.

Korean culture, in search of its aesthetic identity
There have been challenges and experiments to strive to the aesthetics of Korean. Vogue Korea has been carrying out experimental projects in which continuous attention to Korean aesthetics contributes to the ignition of inspirations in one's mind under the title of ‘Koreanism,’ just like ‘Japonism’. Other licensing fashion magazines also have been tried to similar experiments. These attempts indicate paradoxical efforts to discover Korea's distinctive cultural identity amid globalism. They aim at the global penetration of Korean aesthetics as in the cases of chinoiserie, which was popularized among the European nobilities in the seventeenth and eighteenth centuries, and of japonism, which refers to the influence of Japanese culture on Impressionism.

The mode, its decisive moment
It is undeniable that fashion photography are the products of the collaborative endeavors among a range of contributors. Nevertheless, the success of fashion photography depends on the sensibility and capacity of the photographer. It is the photographer who captures the decisive moment that would captivate the eyes of the viewer by constantly adjusting the angle and intensity of light in the studio by communicating and interacting with models so as to achieve the desired poses and expressions. The shortest moment of the photographer’s clicking the camera determines whether his or her photograph is to be registered in the history of fashion or to be forgotten shortly.

Storytelling, fashion photography with stories
Fashion is intrinsically subject to constant change according to season, and so is fashion photography. Especially in Korea whose seasons are clearly distinct, fashion photography has undergone a fascinating and intriguing development. The refreshing air of spring surrounds those women under fully-bloomed plum and cherry blossoms, and those around summer ponds are of dreaminess as in paintings by Claude Monet. The seasonal ambiences constructed in studios are likewise impressive and invigorating as a theatrical stage or a children's story.

Fashion photography and contemporary art, a creative dialogue
Art and fashion have been interacting with each other for their growths while exchanging stimuli and inspirations. In Korean society of the 1990s when interest in cultural activities exploded while being helped by political and economic stabilities, cultural infrastructure such as art museums and galleries was expanded and the fashion and magazine industries were also of growth. Following the interfaces between music and fashion and between film and fashion, various experimental challenges were performed between fashion and contemporary art. There have been creative collaborations with contemporary art in the fashion photography.

LEE Myung hee
Guest Curator
Editorial Director / Vice President
Doosan Magazine

AHN Ju yung    BOLEE    CHO Sun hee    CHOI Yong bin    HAN Jong cheol    HONG Jang hyun    HONG LOO    KANG Hye won    KIM Bo sung    KIM Hyun sung    KIM Jung han    KIM Kyung soo    KIM Sang gon    KIM Yung jun    KOO Bohn chang    LEE Geon ho    LEE Zono    OGH Sang sun    OH Jung seok    PARK Ji hyuk    TAEWOO    YOO Yung kyu

Exhibition related Program

[Film Screening]
Nikkie S. Lee, 2015 / 8min

〈A.K.A. Nikkie S. Lee〉
Nikkie S. Lee, 2006 / 60min

MMCA Film and Video

7pm, Wednesday, 11 May
7pm, Saturday, 14 May
3pm, Friday, 27 May

3pm, Thursday, 16 June
3pm, Sunday, 26 June

3pm, Thursday, 14 July
3pm, Friday, 22 July

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